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Browsing Scientific Published Papers by Subject "shopping motivations, Virtual Worlds, virtual items, shopper typology, Second Life."

Browsing Scientific Published Papers by Subject "shopping motivations, Virtual Worlds, virtual items, shopper typology, Second Life."

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  • Shopping in virtual worlds: Perception, Motivation,and Behavior 
    Hassouneh, Diana; Brengman, Malaika (Journal of Electronic Commerce Research, 2011)
    Avatars are spending millions of dollars yearly on shopping for virtual items in free-form Virtual Worlds (VWs), such as Second Life. Some studies explaining Virtual World users‟ motivations to spend real money on virtual ...

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